The Story

Urban Haven was born from a vision to create a sanctuary in the heart of the city, a space where organic treatments and holistic wellness come together to help clients escape the demands of everyday life. More than just a spa, Urban Haven represents a commitment to fostering tranquility and balance, offering a calm retreat where self-care takes center stage.

Our aim was to craft a brand identity that embodies the essence of serenity while standing out in a competitive wellness market. With their grand opening on the horizon, the challenge was to develop a visual identity that felt both luxurious and approachable, perfectly reflecting their mission to nurture body and mind.

THE SOLUTION

Inspired by Urban Haven’s dedication to wellness and organic living, we created a brand identity that captures the harmony they bring to their clients’ lives. The design is rooted in elegance and minimalism, with a calming color palette and refined typography that evoke a sense of balance and sophistication. Subtle textures and organic shapes add depth to the visual language, mirroring the natural elements at the heart of their treatments.

The result is a brand that speaks to Urban Haven’s passion for self-care and renewal, inviting clients to step into a world of understated luxury and holistic wellness. As they prepare to open their doors, this identity serves as a visual extension of their promise to offer a haven of calm amidst the urban chaos.

The Scope

Brand Identity, Packaging Design, Digital Design