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A big part of the process I follow when working with a client on their brand visuals is gathering inspiration. As you may remember from this post, I always invite my clients to a Pinterest board where they can pin inspiration that reflects the aesthetic of their brands. Not only is this helpful to ensure […]

When it comes to staying organized as a business owner, having a project management system in place is key to making your life easier. From all the platforms available out there, Asana is for sure one of the most popular options.  You may have already read about all the amazing benefits you can get from using […]

After finally getting that beautiful logo design to grow your brand an stand out from the crowd comes the big question: What are some places to use your logo? Whether you are a small business owner or blogger, now is the time to maximize your brand exposure. From all the branding elements you can have […]

Let’s face it, being a business owner doesn’t help if you want to live a less stressful life. It’s like riding a roller coaster, one day you are at the top of your game, feeling like you can conquer any goal…the next one you feel tired and don’t even know how you got yourself in […]

We’ve talked before about the importance of working with a graphic designer for your branding and website needs. Today let’s focus on that one piece of branding that is the most seen: the logo design. A logo can be in my experience what attracts or scares away potential buyers and even readers from a website. It […]

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